Goodyear names new director of marketing for consumer tires

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Goodyear Tire & Rubber Co. has promoted Kevin Kramer to director of marketing, consumer tires, for its North American Tire division. He replaces Donn Kramer, who is now director of global product planning for consumer tires.

Kevin has worked for Goodyear for 18 years. His background includes numerous marketing assignments throughout the U.S. and Singapore. Prior to his appointment, he was based in Florida as general business manager for the Southern Region.

Steve McClellan, formerly general manager for Goodyear's Allied Tires subsidiary, replaces Kramer in Florida.

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