After just one year of operation, CEAT's new ag radial plant has released 100 unique tire sizes.
The plant opened in in Ambernath, in India's Maharashtra state, in 2017.
“CEAT is now well poised to cater to the farming needs of North American farmers with a large range of high-quality radials,” says Vijay Gambhire, managing director, CEAT Specialty Tyres Ltd.
Gambhire says that in addition to the number of sizes, the quality of CEAT ag radials is also being well received by farmers in the U.S.and Canada. He noted that CEAT has invested in best-in-class equipment, including the newest versions of tire building machines, for this new plant.
“CEAT is the only tire manufacturer outside of Japan to have received the prestigious Deming Prize for total quality management (TQM),” he says.
Examples of the products being manufactured at the plant include the Farmax R85, Farmax R65 and Farmax R70 Series radials, as well as the recently introduced Farmax Row Crop Radial.
All these tires feature what CEAT calls CTR, short for low compaction, high traction and high roadability.
All CEAT ag radials sold in North America are backed by a 7-year warranty. CEAT also offers a full range of ag bias tires.
“We are excited with the reception CEAT has received from North American farmers. Tire dealers interested in joining the CEAT distribution network should contact our Charlotte office,” Gambhire says.
CEAT has an office in Charlotte, N.C. CEAT tires are distributed in the U.S.A. by Tyres International Inc.
CEAT (Cavi Elettrici e Affini Torino Ltd.) is part of Indian industrial company RPG Group.
CEAT was established in 1924 in Turin, Italy. Today, CEAT tires are sold in more than 115 countries worldwide. The brand came to India in 1958, and later became part of the RPG Group.
In the specialty segment, CEAT manufactures farm, mining and earthmover, industrial, and construction equipment tires, as well as special application off road tires. For more information, visit www.ceatspecialty.com.
