MOMO Targets North America with 7 All-Season Tires
Seven MOMO all-season tires will be introduced at the 2018 SEMA (Specialty Equipment Market Association) Show in Las Vegas. The new designs join the brand's exisiting ultra-high performance tire lineup, which was launched last year, plus its winter and all-terrain light truck tires.
MOMO tires will be marketed in North America through the MW Co., a subsidiary of Cisneros Corp.
The all-season tires feature a new all-season tread compound specially formulated for the North American Market, Tempo Metereologico Flex. The silica-enriched, rubber polymer compound "allows for increased range expansion of the operating temperatures," says the company. This allows the tread compound to remain flexible under a wider range of climate conditions, enabling year-round driving. It also allows for superior tread life and enhanced low-rolling resistance over previous generations for improved fuel mileage.
The seven new tires, all among the tires showcased in MOMO Booth No. 46063 in the Global Tire Expo, are:
1. Toprun M30.
2. Outrun M3.
3. 4Run M4.
4. Outrun M2.
5. A-Lusion M9.
6. Forcerun M8 HT.
7. M-Trail M8 AT.
"With the addition of the new 2018 line, MOMO Tires now has over 400 part numbers dedicated to servicing the North American market, growing market coverage from 2017 to 2018 by nearly 40%," says Henrique Cisneros, chairman of the MOMO Automotive Group. "MOMO Tires is extremely aggressive about expanding the lineup and will continue to focus on expanding the ultra-high performance market in 2019."
For more information on MOMO (which stands for Moretti, as in founder Gianpiero Moretti, and Monza, a town in the Province of Milan, Italy), check out these links: