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OpenWebs names DeLeonard vice president of automotive marketing

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Dennis DeLeonard has joined OpenWebs Corp. as vice president of automotive marketing. He is a 27-year veteran of the tire industry.

In addition to offering complete software systems to tire dealers, OpenWebs is a business-to-business provider that focuses on markets in which branded products are distributed through multi-tier, independently owned, autonomous distributors and retailers.

"I think business-to-business technology is a powerful tool for tire dealers," says DeLeonard. "It increases connectivity and communication while retaining dealer independence."

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