Dennis DeLeonard has joined OpenWebs Corp. as vice president of automotive marketing. He is a 27-year veteran of the tire industry.
In addition to offering complete software systems to tire dealers, OpenWebs is a business-to-business provider that focuses on markets in which branded products are distributed through multi-tier, independently owned, autonomous distributors and retailers.
"I think business-to-business technology is a powerful tool for tire dealers," says DeLeonard. "It increases connectivity and communication while retaining dealer independence."
