How to add tire stores in a down economy

Nov. 30, 2011

What are the secrets to expanding your business in a down or stagnate economy? Can you really add stores at a time like this?

Yes, according to Mountain View Tire & Service Inc. The 29-store chain based in Rancho Cucamonga, Calif., is always on the lookout for new stores.

And in the latest video blog by Modern Tire Dealer Editor Bob Ulrich, Vice Presidents Chris and Mike Mitsos share some of their secrets when they are on the hunt.

As you might expect, location is important. But what makes a location a good choice for a tire dealership? What else needs to be considered?

To find out, click on “How to add outlets," and have a pen and piece of paper at the ready. It's good advice. And it only takes up two minutes and 12 seconds of your time!

For additional advice on how to run a successful business, read the story on MTD Tire Dealer of the Year Nick Mitsos, Mountain View Tire's CEO and president, by clicking here.