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Uh-oh: Wal-Mart advertises tire pricing!

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It was bound to happen. A company the size of Wal-Mart Stores Inc. was going to eventually advertise tire pricing.

But prices discounted by as much as 66%?! Talk about "always low prices"!

And why now? Modern Tire Dealer Editor Bob Ulrich takes a stab at the answer in his latest blog, "Black Friday brings out the best(?) in Wal-Mart,."

Are you suprised? And what do you think about the brand Wal-Mart decided to advertise?

Let us know what you think about the shift in its advertising strategy by leaving a comment. Or make a prediction as to whether or not it will become a trend.

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