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Uniroyal value CUV/SUV light truck tire launched

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Uniroyal value CUV/SUV light truck tire launched

The Uniroyal Laredo Cross Country Tour has been launched by Michelin North America Inc. The tire is the brand’s first tire engineered specifically for crossover vehicles (CUVs) as well as sports utility vehicles (SUVs) and light trucks operating in a range of weather conditions.

The new tire brings the quiet highway ride, responsive handling and stability of a passenger car to CUV, SUV and light truck drivers, the company notes. The Laredo Cross Country Tour line is setting a new standard for value-oriented touring tires.

“The crossover, SUV and light truck market continues to be one of the fastest growing in the automotive industry,” said Ana Martin, Uniroyal marketing communications manager. “We designed the Laredo Cross Country Tour to specifically meet the needs of those drivers.”

The Laredo Cross Country Tour features a computer-optimized tread design for a comfortable and quiet highway ride. The tires offer Uniroyal’s patented DuraShield construction for better puncture and impact protection, providing durability and reliability on the road.

A solid center rib gives drivers a pure “on-center” feel for improved stability and control. Wide, circumferential grooves provide effective water evacuation for improved wet traction.

The Laredo Cross Country Tour will come in sizes ranging from 15- to 20-inch rim diameters to fit a wide variety of vehicle makes and models. All sizes come with a 60,000-mile manufacturer’s treadwear limited warranty. The tires have a T-speed rating and boast a UTQG rating of 540-A-B.

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