Virtually attend Michelin’s Challenge Bibendum

May 18, 2011

Information and announcements from the Michelin Challenge Bibendum are now available from Michelin North America Inc. at http://live.michelinmedia.com/. Key information, announcements, videos/photos and live updates will be available from the Michelin Challenge Bibendum, the largest international event for sustainable road mobility, according to Michelin.

On-the-ground reporters will be capturing the news so site visitors can virtually attend. As the global energy crisis continues to unfold internationally, the world's leading researchers, auto manufacturers and policy makers will travel to Berlin from May 18-21 for Michelin Challenge Bibendum. Since 1998, Michelin Challenge Bibendum has traveled all over the world showcasing technological advances and test-driving the latest and fastest in clean vehicles.

Topics of discussion include the future of transportation, environment and energy -- and how they relate to the future of the mobility of people and goods.  In addition, car manufacturers and technology developers from every continent will bring more than 200 vehicles featuring the latest in green transportation technology -- from electricity to fuel cells, from clean diesel to natural gas.

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