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Tire dealers can register for the SEMA Show

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Attendee and media registration for the 2011 SEMA (Specialty Equipment Market Association) Show is now open. The annual trade-only automotive event takes place Tuesday-Friday, Nov. 1-4, in Las Vegas, Nev.

“Preregistering online is the easiest and most economical way for buyers to obtain credentials to the SEMA Show,” says Peter MacGillivray, SEMA's vice president of events and communications.

Buyers registering at before the early registration deadline will pay just $25. They also will be sent their badges in the mail in advance of the event, allowing them to hit the show floor immediately when the SEMA Show opens on Nov. 1.

Exhibitor registration opened earlier this month.

The SEMA Show attracts more than 100,000 automotive industry professionals from more than 100 countries each year. For more details, visit

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