Retail

Goodyear re-organizes supply chain structure

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Goodyear Tire & Rubber Co., in an effort to create a supply chain organization "that is market and consumer driven," has promoted Patrick Hurley to vice president of the newly created integrated supply chain for its North American Tire operations.

Hurley's responsibilities include leading a customer-focused business model that includes all activities from order to cash. The new supply chain structure consolidates a number of related functions that will streamline, standardize and simplify the process of ordering, delivering and billing tires, according to Goodyear.

"This is all about becoming the customer's first choice in superior service in every aspect of the product supply chain," says Jon Rich, president of Goodyear North American Tire.

Hurley, 42, joined Goodyear's trainee program in 1983. His most recent position with the company was director of information systems.

In a related move, Brant Schnackenberg was named to head up manufacturing at Goodyear's 13 North American plants.

Schnackenberg joined Goodyear in 1969 as an hourly employee. He was most recently director of tire manufacturing for the Latin American region.

John Loulan, who was responsible for manufacturing, product supply and logistics before the re-organization, will continue to "complete the integration of resources into the manufacturing and supply chain organizations," says Goodyear.

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