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Big O's O'Reilly earns franchise certification

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Big O Tires Inc. Senior Vice President of Sales and Marketing Kelley O'Reilly will be recognized as a Certified Franchise Executive tomorrow.

The designation is sanctioned by the Certified Franchise Executives and is designed "to meet marketplace demands for motivated, experienced franchising professionals by enhancing individuals' credibility and their grasp of franchising fundamentals and complexities," according to the International Franchise Association.

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