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Continental Tire Canada announces price increases

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Continental Tire Canada Inc. will raise its consumer tire prices effective July 1, 2007.

The subsidiary of Continental Tire North America Inc. will increase prices up to 5.5% on all Continental, General and associate brand passenger and light truck tires in Canada. They will vary by market line and/or size.

Continental Tire Canada says details on the implementation of the price increase will be forthcoming.

The price increase is a result of "the escalation of transportation and other related operational expenses," according to the company.

Bridgestone Firestone Canada Inc. and Cooper Tire & Rubber Co. raised prices on their major and associate brand consumer tires up to 5% on June 1.

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