Pirelli and Dub magazine team up in Los Angeles
Dub magazine and Pirelli Tire North America Inc. are preparing to roll out the seventh Dub Auto Show Tour on Sunday, March 18, at the Los Angeles Convention Center (see "Pirelli will sponsor Dub Auto Show Tour," Jan. 25, 2007). The tour will travel to 16 cities across the United States.
"We are excited to get the year started with Pirelli as our official tire," says Myles Kovacs, president and co-founder of Dub magazine. "The broad range of premium fitments from 20 inches to 30 inches really makes Pirelli the logical partner to support our automotive lifestyle movement."
In recognition of Pirelli's involvement with the show, Dub will judge and give awards to winners in two new categories: "Best Dressed Dub Vehicle on Pirelli Tires" and "Best Dressed Sport Compact on Pirelli Tires."
The show also will feature live performances by Ludacris, Mike Jones, Bone Thugs N Harmony, and Baby Bash.
For more information, visit the company's Web site at www.us.pirelli.com.