Nokian-owned dealerships pick ASA for software

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Nokian Tyres plc properties University Wholesalers and Goss Tire Co. are now using ASA Tire Systems' TreadX software for business management purposes.

"We required software that could handle the retail operation, as well as a large wholesale operation and the accompanying e-commerce, national accounting processing and accounting," says University Wholesalers President Jari Lepisto.

Both University Wholesalers and Goss Tire are based in Vermont. Nokian acquired University in September 2005; it bought Goss Tire last October.

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