Falken ads honored by Academy of Visual Arts
Falken Tire Corp. has been recognized by the International Academy of Visual Arts (IAVA) with two Gold Davey Awards for print and commercial.
The Davey Awards are presented for outstanding work in a variety of visual fields. Falken won a Gold award for Design/Print: Consumer Newspaper/Magazine Ad for its “FJ Splash” with the caption “Conquer Your Terrain.”
The second Gold was for Commercials: Automotive distinguishing Falken’s spot called “From Racetrack to Street” featuring Team Falken’s American Le Mans-winning Porsche 911 GT3 RSR. (To see the commercial on YouTube, click here.)
“This is an extremely gratifying recognition of the great creative work that our Falken marketing team is doing on behalf of our dealer partners and our customers,” states Andrew Hoit, Falken’s vice president of Marketing. “We pride ourselves on distinguishing the Falken brand from our competitors, and we thank the International Academy of Visual Arts for these two awards.”
“This year’s Davey Award winners truly represent the best small firms worldwide. The work entered into this year's competition embodies a smart, tactful approach to creativity and highlights the capabilities and forward thinking mindset that makes small agencies so unique,” notes Linda Day, executive director of the IAVA.