Retail Suppliers

Hercules introduces Terra Trac AT II

Order Reprints
Hercules introduces Terra Trac AT II

Hercules Tire & Rubber Co. has launched the Terra Trac AT II, a premium, all-terrain tire that replaces the Terra Trac A/T and is available in SUV and LT sizes.

The company says the new tire offers exceptional traction and wear-resistance, a quiet, stable ride and an industry-leading limited warranty featuring 60,000 mile/100,000 km coverage and road hazard protection on all SUV and LT sizes.

The Terra Trac AT II is the successor to the Hercules Terra Trac A/T. The company says the new tire offers 29% more sipes, 17% better tread wear, new silica-infused AT-C all-terrain compound, increased stability and an all-new tread and sidewall design.

The Terra Trac AT II is available in 46 SKUs comprised of SUV and LT sizes, bringing Hercules Tire’s coverage of the premium, all-terrain replacement segment to nearly 90%, according to the company. All sizes offer a 60,000 mile/100,000 km limited mileage warranty, industry-leading road hazard protection and Hercules’ 30-day “Trust Our Ride” test drive.

Hercules says the Terra Trac AT II out-performed its best-selling predecessor and other popular all-terrain offerings in dry handling, dry braking, wet handling and wet braking tests in independent testing.

“The Terra Trac AT II isn’t just a better tire – it’s an all new tire developed using everything we’ve learned in nearly 10 successful years with the Terra Trac A/T,” says Joshua Simpson, vice president of marketing for Hercules Tire.

The company says the tire's performance is due to premium design, construction and compounding.

* Outstanding traction is the result of new AT-C compound, more siping, tusk grooves, stone ejection features and extensive biting edges.

* Even wear-resistance and longevity is delivered by beveled and rounded tread blocks, a built-up buttress, AT-C compound and deeper siping.

* Noise reduction is attributed to an intelligent tread design that breaks sound paths and spreads sound energy over a broad range of frequencies.

* Greater stability results from tied tread blocks, EKG siping and a mold profile shape that creates a more stable contact patch.

“Consumers want – expect, really – high performance with great value. The Hercules Terra Trac AT II gives our dealers an edge by enabling them to offer exactly that – a quality tire that offers enormous value and delivers security, longevity, control, quiet and stability,” says Simpson.

For more information, visit www.herculestire.com

Related Articles

Five New Members to Join TIA Board

You must login or register in order to post a comment.