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Fortune magazine honors Goodyear

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Goodyear Tire & Rubber Co. has been recognized as one of the most admired companies in the world by Fortune magazine.

 "The high rankings for innovation, product quality, social responsibility and use of corporate assets fit perfectly with our strategy to emerge poised for future success from these difficult economic conditions," saysGoodyear Chairman and CEO Bob Keegan.

Fortune's  Most Admired lists "use a rigorous assessment of industry executives, board directors and securities analysts to determine a company's overall reputation," according to Goodyear officials.


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