IMI plans for next stage of growth with key hiring
International Marketing Inc. (IMI) has named Brian Hodge marketing director, a newly created position at the Chambersburg, Pa.-based company.
Hodge will help guide the company through upcoming product launches and its next phase of growth, according to President Bob Fogal Jr.
"We're in the midst of an exciting period of growth, with new products and new customers from across the nation and around the world, and his background and passion will play a key role in maintaining that momentum," he says.
Hodge helped IMI launch XACTBalance, a tire balancing product designed for passenger vehicles. He also will develop new strategies for IMI's existing heavy-duty trucking product lines, including Equal Tire Performance, Smart Sense and others. His technology and marketing experience also will help IMI develop real-time performance monitoring solutions and other new products in the future.
Most recently, Hodge was the director of marketing and communications at Technisource, an IT services and staffing firm based in Little Rock, Ark.