Retail

Michelin to launch new farm tire in N.A.

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Michelin North America Inc.'s Michelin Axiobib will make its North American debut in January 2007.

The tire will contain Michelin's Ultraflex technology, which "allows tires to operate at higher loads and lower air pressures," according to Bill Schafer, vice president of marketing and sales, North American agricultural tire division, for Michelin North America.

"Ultraflex will be utilized to grow our Michelin brand," he says.

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