SEMA Show, Day One: peek at Cooper’s new touring tire

Oct. 30, 2012

The Cooper Tire & Rubber Co. is previewing the new CS3 Touring all-season performance tire at the Specialty Equipment Market Association (SEMA) Show this week in Las Vegas, Nev.

The CS3, which replaces the Cooper Lifeliner GLS, will be launched in April 2013.

According to Bruce Sanborn, Cooper’s product segment manager, North American Tire Division, the CS3 is going to be one of the lightest tires in its class, which means more fuel efficiency.

When it is introduced, it will be available in 48 mid-range sizes in T, H, and V speed ratings. It will feature Cooper’s StabilEdge technology, which offers additional dry handling stability, good steering response and improved ride comfort.

The CS3 has a five-rib tread pattern that improves wet and light snow traction performance. The smooth, quiet ride is achieved by a newly developed tread pitch and pattern design. The tread compound and profile provide even wearing and long tread life.

“The CS3 is going to be one of the lightest in its class,” says Charles Yurkovich, Cooper’s vice president, Global Research & Development. “That means better fuel efficiency.”

The CS3 will come with a 60,000-mile treadwear warranty.

Cooper also introduced the Mastercraft Courser AXT premium all-terrain tire at the 2012 SEMA Show. The tire’s all-terrain design provides balanced all-season capabilities, confident highway performance and aggressive off-road traction.

Cooper also announced that its Roadmaster RM851 drive tire is its most recent tire to receive SmartWay verification.

Latest in Consumer Tires