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Kumho is back for the Bills: sponsorship, year 2

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Kumho Tire U.S.A. Inc. has entered into a partnership with the Buffalo Bills for the second year for the 2012-2013 National Football League season. (See Kumho adds Bills to sports marketing push.)

“The Buffalo Bills’ dedication to excellence is an attribute Kumho Tire takes very seriously and this partnership is a great way for us to showcase our performance tires to loyal Bills fans,” says Rick Brennan, vice president of marketing, Kumho Tire U.S.A. “Working in conjunction with Dunn Tire allows us to bring valuable savings to our customers while cheering on one of the NFL’s most explosive teams.”

As a part of this major sponsorship supporting one of professional football’s most-watched teams, Kumho Tire has partnered with one of its nationally-recognized tire retailers, Dunn Tire LLC, to give Bills fans the opportunity to take advantage of cost-saving rebates.

Kumho Tire says it is recognized through the industry and by consumers for its product performance and durability. As a company, Kumho Tire aligns itself with partners that embody these qualities, which makes Kumho Tire a natural fit as a partner and sponsor of the Buffalo Bills.

For more details on the Kumho Tires/Buffalo Bills partnership, visit www.KumhoTireUSA.com.

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