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Global Tire Expo education sessions announced

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The Tire Industry Association (TIA), announced the tentative educational sessions for the Global Tire Expo – Powered by TIA, which is a part of the 2012 Specialty Equipment Market Association (SEMA) Show, taking place Oct. 30-Nov. 2 at the Las Vegas Convention Center, Las Vegas, Nev.

TIA special events take place Monday, Oct. 29. To register for this year’s Tire Industry Associations pre-Global Tire Expo special events, visit either the TIA’s website, under Events/Global Tire Expo to register online or go to or download the paper registration at .

Scheduled educational sessions are as follows:

Tuesday, Oct. 30

  • TPMS at 10 - TPMS Best Practices, A Town Hall Meeting with speakers31 Inc., ATEQ, Bartec, Continental, Dill, Pacific, Schrader, Tiremetrix, and, TRW.
  • Truck Tires at 10 - CSA Report Card with speaker Kevin Rohlwing, vice president of Training, TIA.
  • NEW - Truck Tires at 12 - Commercial Tire Forum: TIA has added the Commercial Tire Forum to the GTE schedule providing truck tire dealers, retreaders and suppliers the opportunity to meet with association officials.
  • Tires at 2 - Successful Tire Dealers Share Their Secrets; speakers TBA.

Wednesday, Oct. 31

  • TPMS at 10 - TPMS Troubleshooting with speakers Sean MacKinnon, TIA’s director of Automotive Training Development, and Matt White, TIA’s director of Tire Service.
  • Truck Tires at 10 - The Facts on Wide Singles, speaker TBA.
  • Tires at 2 - Profits Seminar - How to keep you tire business from going flat in the next 10 years, with speaker: John Bishop, Automotive Training Institute.

Thursday, Nov. 1

  • Tires at 2 - Making Customer Service Part of Your Brand with speaker Kevin Rohlwing.

For the latest Expo information and updates, visit the "Events" section of

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