The 27th edition of the international Reifen trade fair, June 5-8, 2012, in Messe Essen, Germany, ended with a record attendance of 19,000 international visitors.
Tire industry professionals from 130 countries on all continents were in attendance. More than a third of the visitors ordered something at the show, and 88% of the visitors were purchasing decision makers.
For more information on Reifen Essen, see:
http://www.moderntiredealer.com/News/Story/2012/06/B-J-Rocket-premieres-tool-at-Reifen.aspx
http://www.moderntiredealer.com/News/Story/2012/04/REIFEN-Essen-expands-registrations-up.aspx
