Current Issue

PREMIUM CONTENT FOR SUBSCRIBERS ONLY

Retail

Champion Spokesperson Kevin Harvick online Tuesday night

Order Reprints

Race fans of all ages who have questions for NASCAR Sprint Cup driver Kevin Harvick can participate in Federal-Mogul’s next #ChampionChat session this Tuesday, March 13, at 7 p.m. ET via Twitter and TweetChat.com.
Harvick, driver of the No. 29 Budweiser/Rheem/Jimmy John’s Chevrolet, is the official spokesperson for Federal-Mogul’s iconic Champion brand of spark plugs, filters, wipers and performance chemical additives. One night each month, he answers questions live for 30 minutes through the innovative #ChampionChat social media campaign. To ask a question, participants simply need to visit TweetChat.com and use the #ChampionChat hashtag at the end of each message. Questions and answers also will appear on the Champion brand’s @ChampionParts Twitter feed.
Harvick will also record video answers to #ChampionChat questions received through the VYou.com conversational video site following the live chat on Twitter.
“We’ve had excellent questions in each of our first two #ChampionChat sessions, and Kevin really enjoys being able to provide an insider’s view of Sprint Cup racing,” said Jessica Wynn, manager of brand strategy, North America, Federal-Mogul. “This program also offers the Champion team an opportunity to connect with millions of consumers who use our spark plugs and other performance-driven products in their cars, trucks, motorcycles, boats and lawn-and-garden equipment.”

Related Articles

Champion spokesperson Kevin Harvick to ‘Chat’ Live on Twitter and VYou.com

NASCAR Sprint Cup Standout Kevin Harvick to be Spokesperson for Champion Brand

#ChampionChat Online discussion with Kevin Harvick is Wednesday night

You must login or register in order to post a comment.