Yokohama Tire Corp. isn't letting a shortened baseball season stand in the way of its decade-long partnership with the Los Angeles Angels.
Yokohama has been a sponsor of the team since 2011, and the tiremaker’s corporate logo will again be featured prominently in left center field - the home turf of three-time American League MVP Mike Trout.
“Yokohama continues to benefit from our 10-year relationship with the Los Angeles Angels,” said Alan Holtschneider, Yokohama’s director of marketing. “They’ve been a phenomenal marketing partner, helping us build strong brand awareness for Yokohama tires among their passionate fan base.”
As part of the 2020 sponsorship program, Holtschneider said Yokohama will also have more branding opportunities, including field signage along the first base and third baselines for one inning during each game.
