New Falken Dealer Spiff Program Launches

Oct. 8, 2020

Sumitomo Rubber North America (SRNA) has rolled out the all-new Falken Spiff Program for its dealers. The program offers cash rewards on every qualifying Falken brand product sold.

"Falken always works hard to show our dealers how valuable they are to our company's success and we feel the spiff program has been a great way to do that," say SRNA officials.

"The more Falken tires our dealers sell, the more cash they earn. It's $10 per tire; $40 a set. Plus, it's unlimited."

After dealers enroll in the program, they will receive a reloadable Falken Visa debit card, either physical or in virtual form. Spiffs will be remitted directly to the card. 

The program also is open to dealer sales associates, according to SRNA.