Tech Extends E-Commerce Site to Canadian Customers

Dec. 2, 2020

Tech Tire Repairs, a wholly owned company of Technical Rubber Co., is expanding on the success of its United States e-commerce website with delivery now available to Canadian customers.

"The expansion into Canada provides a way for Canadian automotive, commercial truck or agriculture repair shops not supported by Tech distributors to easily access 24/7/365 Tech's world-renowned, high-quality tire and wheel service products," say Tech officials.

The company's U.S. e-commerce site, which was launched in 2019, "has proven to be a successful lead generation tool to help Tech find new customers for its network of independent distributors."

“Our U.S. e-commerce site has been a great proof-of-concept and steady source of new customers,” says Joe Cole, Technical Rubber's vice president of global marketing “We’ve handed off 100% of the leads to our distribution network and many of those leads have turned into big accounts. We are expanding the program globally, with Canada being the first and most obvious extension.” 

As Tech continues to expand its e-commerce presence, the site will offer customers monthly promotions and an extensive library of tire repair content and a training materials.