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Cooper Joins Aligned in Hope Campaign

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KEYWORDS Cooper TBC Corp.

Cooper Tire & Rubber Co. is joining TBC Corp. in supporting Aligned In Hope, a campaign that supports the Ronald McDonald House Charities (RMHC).

Cooper will support Aligned in Hope with a cash donation, and will also offer TBC consumers a mail-in rebate up to $70 with the purchase of select Cooper passenger, SUV or light truck tires from participating NTB and Tire Kingdom locations. Purchases must be made between March 18 and April 12, 2021. 

“Cooper is proud to join TBC Corporation in support of Ronald McDonald House Charities,” said Chris Barbara, vice president of the distributor channel and field support for Cooper. “Our purpose statement says that ‘Everyone deserves to travel through life’s journeys with confidence, and Cooper is there at every turn.’ Supporting impactful charities such as this is one way that we live our Purpose, in addition to offering high quality and reliable tires that consumers can count on to get them where they need to go. We are honored to be Aligned in Hope to support children and families in need.”

RMHC helps families with ill or injured children stay together, and remain near the medical care providers children need. Aligned in Hope provides support to RMHC and its local chapters by providing families with special membership cards for discounted tires and maintenance services at Tire Kingdom and NTB Tire & Service Center locations. Those outlets also provide discounted services to Ronald McDonald House shuttle vehicles. 

“We are proud to welcome Cooper Tire & Rubber Company to the Aligned in Hope family,” said Erik Olsen, CEO and president of TBC Corp. “Together we continue to support the communities where we work and live.”

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