ASA Automotive Adds Carfax Tools to TireMaster Software
ASA Automotive Systems Inc. has added several Carfax tools to its TireMaster and TireMaster Enterprise software.
ASA customers that are myCarfax Service Shops now have access to Carfax Service History Check, Carfax QuickVIN and more within TireMaster and TireMaster Enterprise software.
“At ASA, we are focused on empowering tire dealers and automotive service providers to advance their point of sale opportunities,” says Ken Halle, president of ASA Automotive Systems.
“Together with Carfax, we are making it possible for dealers to optimize sales at every customer visit. These integrated features help make service recommendations better, increase shop loyalty and boost average ticket value, significantly extending the power of the TireMaster family of products.”
Carfax Service History Check offers shops VIN-specific maintenance details with access to more than 4 billion Carfax service records. Carfax Service History Check helps shop technicians identify unperformed maintenance by listing service information reported to Carfax for a specific vehicle, plus highlighting the last reported service date for many preventative maintenance services.
With Carfax QuickVIN, service writers can retrieve the year/make/model and vehicle identification number (VIN) of their customer’s cars simply by entering the license plate number.
Armed with this information, shops can reduce cycle time and parts-ordering errors, make better maintenance recommendations, find opportunities to increase the average repair order price, and build trust with customers.
“The no-cost benefits of the myCarfax Service Shop program follow the growing desire for shops to streamline operations, enhance customer service and maximize profitability,” says Vern Poyner, general manager at Carfax. “Integration with one of the industry’s top point of sale software systems in TireMaster and TireMaster Enterprise is helping meet the needs of thousands of shops nationwide.”
Shops that sign up their customers with the myCarfax.com desktop or mobile app service are automatically saved as their customer’s favorite shop. The myCarfax.com service sends reminders when oil changes, tire rotations and other maintenance items are due. Being saved as a customer’s favorite shop helps keep them coming back for their next service visit, increasing customer loyalty.
Carfax, a unit of IHS Inc., develops services designed to make it easier to buy, sell and service used cars.
Headquartered in Merrimack, N.H., ASA Automotive Systems is part of the Friedman Corp., a wholly owned subsidiary of Constellation Software, Inc. ASA Automotive provides software to independent tire dealers and automotive service providers, serving retail, wholesale, commercial and retreading enterprises. The company’s TireMaster software family is a modular system for point of sale, inventory, financial and general management. For more information, contact 866-210-6717 or firstname.lastname@example.org, or visit www.asaauto.com.