Retail

Cooper names new director of product management

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Cooper Tire & Rubber Co. has promoted Dwayne "Dewey" Beach to director of product management.

In his new position, Beach is responsible for global product planning and product marketing activities. He also will lead the company’s efforts in new product identification, development and commercialization.

Beach, who joined Cooper in 1971, was most recently director of product marketing. He is a member of the Product Development and Management Association, and has served on several Tire & Rim Association and Rubber Manufacturers Association committees.

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