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Goodyear reorganizes retail operations

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Goodyear Tire & Rubber Co. has announced a series of changes in the management structure of its Retail Operations Division in the wake of E.A. "Chip" Sterosky's retirement.

Sterosky, retail general manager -- countrywide for the division, has elected to retire after more than 30 years with Goodyear. He first became a Goodyear store manager in 1976, and has held many zone and regional positions in the company's retail division.

Goodyear will place management of its 624 Goodyear Auto Service Centers in the hands of Dave Cranston, general manager -- east, and Gary Sass, general manager -– west. Both will report to Mike Blackburn, general manager of retail operations.

When the position of manager of retail sales promotions, vacated by Sass, is filled, he or she also will report to Blackburn.

"With a more focused approach on east and west regions, we will enhance our organizational effectiveness," says Blackburn. "This allows us to continue the momentum and positive business unit performance by Goodyear Retail in the past two years."

Overall, Goodyear Retail Operations is responsible for 763 total company-owned tire stores in the United States; 139 of them operated under the Just Tires retail format.

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