Toyo Tires and Off-Road Champion Robby Gordon extend sponsorship

Dec. 15, 2010

The 2009 SCORE International Overall Point Champion and 2009 SCORE Trophy-Truck Champion will continue to represent Toyo Tires and its Open Country products in legendary international races such as the Baja 500, Baja 1000 and Dakar.  Gordon’s team features the new SPEED Energy/Toyo Tires livery and will be a major presence at each race.

Leading the charge for Toyo Tires in desert racing, Gordon has competed on Toyo Open Country M/T-R tires since 2005.  He has delivered several victories for Toyo Tires including the company’s first Baja 1000 win in 2006, the first Dakar stage win in January of 2007 and our first SCORE Overall Championship in 2009.  Gordon has also captured numerous SCORE desert racing victories over the last five years and in 2009, he finished third overall in the grueling Dakar.

“I’m excited about expanding this relationship for another three years. Toyo Tires makes a wonderful product. – Toyo is the best tire in the business that I have ever been involved with,” said Gordon.  “And, it is the best tire company as far as making stuff happen and building the best product possible to win races.  I can’t say enough about it and how excited I am for the next three years of our relationship.”

“Robby Gordon is an icon in the sport of racing, and has filled many pages of the history books thanks to his talent and determination to win,” said Yasushi Takagi, president and CEO of Toyo Tire U.S.A. Corp.  “He has helped to bring international recognition to the Toyo Tires brand in off-road racing, and we are excited to have him as a long-time member of Team Toyo.”

Gordon relies on the Open Country M/T-R for its excellent combination of toughness and off-road traction.  The results speak for themselves, with race drivers scoring numerous wins in the desert, on short courses and in rock racing competition.