Cooper, bull riders battle breast cancer

Oct. 14, 2010

Cooper Tire & Rubber Co. and the Professional Bull Riders are teaming up to battle breast cancer.

The Professional Bull Riders are inviting their "top-ranked cowboys to the heart of New York City's Times Square on Oct. 15," say Cooper officials.

"Outfitted in specially designed chaps with the Breast Cancer Research Foundation's (BCRF) signature pink ribbon, the Cooper Tire Cowboys will ride for a cure on the fiercest bucking bulls. For every second the Cooper Tire-sponsored cowboys ride, BCRF will receive a donation.

"Bull-riding fans will also be given an opportunity to donate by participating in a text-to-give program."

To donate $5 to the BCRF, text the word "COOPER" to number 27722 . Message and data rates may apply. For more information, see www.coopertire.com and www.bcrfcure.org.