Pirelli Tire North America (PTNA) has opened a new sales and marketing office in New York City to complement its headquarters in Rome, Ga.
The new office will assist PTNA's sales growth "and will only involve the outward-facing parts of the sales and marketing departments," say PTNA officials.
"The expansion in New York City will improve our access to key partners in the financial, fashion and advertising sectors, and will allow us to better serve our largest tire markets, including our operations in Canada," says PTNA CEO and President Mauro Pessi.
"Our North American headquarters will remain in Rome, as it is the focus and keystone of our tire business."
