Goodyear displays concept tires in Geneva

March 3, 2010

Goodyear Tire & Rubber Co. is displaying several concept tires at this week's Geneva Motor Show, including an extremely low rolling resistance version of its Goodyear EfficientGrip tire and a new run-flat.

The company's newest run-flat "has reduced mass and rolling resistance," say Goodyear officials. "In another breakthrough, the new RunOnFlat tire offers comfort levels comparable to standard tires."

Other tires unveiled at the show include the Goodyear UltraGrip Ice+ winter tire, which contains the company's ActiveGrip Technology; the Dunlop SP StreetResponse tire with Goodyear's Touch Technology; and the Dunlop SP QuattroMaxx ultra-high performance SUV tire.

"New products and innovation are key platforms for driving top-line growth in 2010 and beyond," says Arthur de Bok, president of Goodyear Dunlop Tires Europe. "The innovations on display in Geneva demonstrate our capability to deliver relevant technology to our customers."