Kumho Tire U.S.A. has named Golin/Harris International its public relations agency of record.
Golin/Harris' assignment includes dealer and employee communications, plus new product introductions and media relations.
The firm's Cleveland, Ohio, office is located less than 40 miles north of Kumho's four-month-old technical center in Akron.
"We look forward to helping Kumho continue to build its brand," says a Golin/Harris spokesperson.