Management

ATD

What Does Your Brand Stand For? How to Drive Consumer Opinion

Let’s be honest - a few of you read the headline of this article and thought I was referring to one of the many tire brands that you sell. This is certainly not unexpected, considering our industry and the various tire brands that are out there. However, there is one brand that means more to your business than any other. It is built and tested everyday, but not inside a manufacturing plant. 


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EV charging

Sustainability Is More Than a Fad: Make It Work For You

What do you think of when you hear the word “sustainability?” For many years, the term, in my mind, evoked thoughts of recycling and other ordinary, everyday practices that fall under the general umbrella of “environmental friendliness.” But there’s so much more to how sustainability is now defined within our industry.


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Tax Uncertainty Will Boost M&A Activity

Elections have consequences. The Tax Cuts and Jobs Act of 2017 was passed by the slimmest of margins in the Republican-controlled Senate and House through a budget reconciliation process that needed only a majority of votes to pass. We find ourselves now with the situation having flipped.


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JH

Goodyear-Cooper Deal: Analyst Healy Discusses Brand Positioning, Dealer Network Integration

"Cooper gives Goodyear a stronger brand in the middle of the market," says John Healy, managing director and research analyst with Northcoast Research Holdings LLC., which specifically follows both Goodyear Tire & Rubber Co. and Cooper Tire & Rubber Co. The two companies have announced that Goodyear plans to acquire Cooper during the second half of 2021.


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