Articles by Joy Kopcha

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Big O Tires Dealers Hit $1 Billion in Sales

Big O Tires franchisees set back-to back sales and profitability records in 2020 and 2021, and for the first time turned the retailer into a billion-dollar business. New leaders at the helm say it’s just the beginning, and that Big O Tires is “poised for monumental growth.”


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Goodyear Eliminates a Tire Brand

In the year since Goodyear Tire & Rubber Co. acquired Cooper Tire & Rubber Co., there have been plenty of questions about what would happen to the five consumer and two truck tire brands Cooper sells in the U.S. We now know the tiremaker has stopped producing at least one of those brands.


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Tips for Mastering Mounting and Balancing

Equipment, Accessories & Patience All Play a Part in Avoiding Common Mistakes

Mounting and balancing tires correctly is the heart and soul of what tire dealers and other tire retailers do. And that means it’s absolutely critical the job is done with precision and delicacy.


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Retreaders Held Back by Supply Issues

Despite Squeeze, They Find Ways to Grow

The world of retreading looks a lot like the rest of the U.S. tire industry. Customer demand is strong, but the supply side of the equation has been problematic. One issue is tread rubber. As one retreader puts it, his business is focusing “on maintaining customers, while our rubber supplier hurts us with terrible fill rates.”


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