Sumitomo Rubber Industries Ltd. is ending its Falken brand's Formula Drift driving program, as well as its support within the Champ Off Road Racing series.
Hankook & Co., parent company of Hankook Tire North America, will be the presenting partner of Radical Motorsports' first-ever World Finals Event, which will take place Nov. 9-13 at the Charleston Peak circuit outside Las Vegas, Nev.
Tire manufacturers spend a tremendous amount of money annually on all sorts of motorsports activities. It would be a safe bet to say they believe they are getting great returns on their investments in addition to any technological advancements.
