In our latest three-question interview, VIP Tires & Service CEO and President Tim Winkeler talks about the pressures of recruiting, opening new stores and expanding the company’s services for fleets. Plus, we cover the importance of company culture, and what that means for the nation's 19th largest tire dealership.

This is the time of year when your dealership is ramping upward and into the spring selling season. As such, if you were not already looking to add staffing, you may be now. Here's how to attract and land those "big fish" who will help move your business forward.