Competitors in five of the six classes within the Optima Ultimate Street Car Series Round 1, running on Falken Azenis RT660 tires, earned podium finishes at Las Vegas Motor Speedway, March 20-21, 2021.
It used to be that flashy sports cars ruled the ultra-high performance (UHP) tire market. But the market has also expanded as the car parc has changed. With more vehicles tuned with more performance-focused features, tiremakers have followed suit with more complex tires. The result is a healthy UHP tire market — one dealers can't afford to ignore.
The domestic tire industry experienced a “resurgence in growth” through the third quarter, Rick Brennan, vice president of strategic planning for Sumitomo Rubber North America, said during the company’s Dec. 1 virtual dealer forum.
The Falken Ziex ZE001A all-season tire in size 235/65R17 103T will roll on the 2021 Toyota Sienna. It's the first tire to be made in Sumitomo's factory in Buffalo, N.Y., selected as an original equipment fitment.