Remember when our industry’s anchor brands were a big part of the Specialty Equipment Market Association (SEMA) Show? No? You are not alone. Bridgestone, Michelin and Goodyear tires were hard to find in the Las Vegas Convention Center last year.
With the Specialty Equipment Market Association (SEMA) Show due to take place this month in Las Vegas, which has to be one of (if not the) largest of its kind in the world, I thought it was the perfect time to take a step back and get an overall picture of what is currently happening in the tire show arena in Europe.
Tom Greco, Advance Auto Parts Inc.’s CEO and president, will be the keynote speaker at the North Carolina Tire Dealers Association (NCTDA) 2018 Expo and Trade Show’s Friday night opening banquet on March 2, 2018. The event will be held at the Raleigh City Center Marriott & Convention Center.
Nexen Tire America Inc.’s new Roadian MTX passenger and off-road vehicle tire was spotlighted on Fox Sports’ special broadcast of the 2017 Specialty Equipment Market Association (SEMA) Show on Dec. 27 at 2:30 pm. PT.
The Tire Industry Association (TIA) is holding its 20th Global Tire Expo – Powered by TIA this year, again as part of the Specialty Equipment Market Association (SEMA) Show. It will take place at the Las Vegas Convention Center from Tuesday through Friday, Oct. 31 – Nov. 3.
The consumer world may be obsessed with virtual reality games and experiences, but in the automotive field, Bosch Automotive Service Solutions is finding a place for augmented reality technology to help technicians work faster and explain repairs more easily to consumers. This isn’t a far-off dream for sci-fi fans. At the 2016 Automotive Aftermarket Parts Expo (AAPEX), Bosch said it expects to bring the futuristic technology to the aftermarket in 2017.
Mud-terrain tires were among the hot products at the 2016 Specialty Equipment Market Association (SEMA) Show, along with industry experts eager to answer all-important questions like how to sell more tires.
Nearly 70,000 buyers from more than 100 countries traveled to Las Vegas to see if their suppliers or potential trading partners had new tires and other products that would astound and amaze them, like the neon lights on the Strip. And they weren’t disappointed.