light truck tires

Firestone All-Terrain Powerline Delivers Off-Road Performance

December 2, 2020

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The Firestone All-Terrain Powerline was built for maximum durability off-road and proven on-road dependability.

Bridgestone Will Hike Consumer Tire Prices Next Month

December 1, 2020

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Bridgestone Americas Inc. will raise prices on select Bridgestone and Firestone brand replacement passenger and light truck tires, effective Jan. 1.

Toyo Announces Grand Canyon Trip Promotion

December 1, 2020

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Toyo Tire U.S.A. Corp. is giving tire buyers an opportunity to win a trip to the Grand Canyon next summer.

The Future of LT Tires: OE Specifications are Expanding

November 18, 2020

Joy Kopcha

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Fuel efficiency and a quiet, comfortable ride might not be the first things that come to mind when thinking about light truck tires. But the tiremakers designing original equipment LT tires indicate those are key considerations at work in the next generation of products.

Pirelli Announces 'Tailor-Made' Scorpion for Ford F-150

November 16, 2020

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A new, "tailor-made" Pirelli Scorpion ATR has been designed for the all-new Ford F-150 pickup.

Hankook Dynapro MT2 Earns OE Spot on 2 Pickups

November 13, 2020

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Hankook Tire America Corp. is providing original equipment tires for the heavy duty models of both the 2021 Chevrolet Silverado and GMC Sierra.

Federal Shakes Up its LT Lineup With the Xplora R/T

January 24, 2020

Bob Ulrich

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Jamie Ma, chairman and CEO of Federal Tire North America LLC, has shaken up his light truck tire lineup. The results are something a little... different.

R/T Tires: New Category, Not Marketing Hype

November 5, 2018

Bob Ulrich

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Is the alphabet soup known appropriately as the LT tire market big enough for another letter? Until recently, there were only three types of LT-sized tires: H/T for highway-terrain, A/T for all-terrain and M/T for mud-terrain.

Light Truck Tires: Dealers Adapt as Consumers Steer Away From Sedans

August 24, 2018

Ann Neal

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Demand for light trucks has exploded, and tire dealer Nick Lenhart sees it at the sales counter of Lenhart’s Service Center Tire Pros. In the first six months of 2018, light truck tires were 25% of unit sales. For comparison, in all of 2017, 18% of sales at the Irwin, Pa., dealership were LT tires.