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Cover Story - November 2016

Passing the Torch: Survey of Our On the Rise Program Participants Shows Great Potential

By: Richard P. Morgan

A generational change in leadership is well underway in the tire industry. Baby boomers (currently age 51-70+), many of whom founded tire dealerships in the 1960s and 1970s, are in the process of retiring. In many cases, tire dealerships are being managed by GenXers (age 35-50), and now, even by millennials (under age 35).

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The North Dakota DOT suggests using “winter-weight” motor oil in cold weather.

Car Care In the Cold

Winter car care is more about temperature than weather conditions. The cold directly affects many parts of the vehicle, including the battery, motor oil, tires, even windshield wiper blades.

NAC member believes his customers buy what he suggests.

Consumers Want What We Educate Them On

Today’s consumer demands vehicle performance considerably more than that of yesteryear. Coupled with the technological advancements in tires, consumers want a vehicle that is safe, comfortable and handles well. Today’s tires can do all of that without breaking the bank and this satisfies a high percentage of consumers.

Rajiv Poddar (left), and Arvind Poddar take a moment to pose at their BKT corporate offices. Numerous quality award trophies are on display in the background.

BKT Offers Bhuj Plant Update

Last December, Balkrishna Industries Ltd. (BKT) held grand opening ceremonies for its new off-highway tire plant in Bhuj, India. Modern Tire Dealer’s Editor Bob Ulrich was there and reported on the event in our January issue, along with several online reports.

Conference speaker Stefan Hay is the NTDA chief executive.

A New Level of Urgency Over Tire Safety

Every year the UK-based National Tyre Dealers Association (NTDA) holds its enthusiastically attended conference which from experience I have always considered to be a reliable measure of what is happening in the tire industry — not just in the UK but throughout Europe as the two markets are closely linked.

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