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Cover Story - August 2019

100 Years, 9 Editors: And Still Focused on the Independent Tire Dealer

By: Bob Ulrich

There have been nine editors of Modern Tire Dealer in its 100-year history. Nine. Not even double figures in editors. Must be a great job!

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Gustavo (Gus) Lima, CEO; Linda Bassitt, president; and Marco Zigni, vice president of the Latin American & Caribbean Tyre Expo, had the honor of cutting the opening ribbon to start the show. 
Article

Latin Tyre Expo Turns 10: New, Retreaded Tire Markets Were Examined

The Latin Tyre Expo celebrated its 10th anniversary in late June at the Atlapa Convention Center in Panama City, Panama. The Expo has become the leading event for suppliers and manufacturers to connect with leading tire distributors and dealers from Mexico, Central and South America, and the Caribbean regions (LATAM).

The average shop in North America has a labor or “door” rate of about $100/hour. Simple financials dictate technicians earn 30% of door rate by productivity. Special thanks: Tyler Utley, Conrad’s Tire
Article

It’s Time to Raise Your Labor Rates!

Politics. Religion. Alldata vs. Mitchell 1. Flat rate versus any other pay plan. Yes, I’m going there. I want to address pay plans, but not in a way you’re probably expecting.

Figure 1: Identifying the TPMS steering wheel controls. All artwork courtesy of Toyota, License Aagreement TMS 1002.
Article

TPMS: Lexus RX Series, 2016-19

In Lexus RX Series vehicles (2016-2019), a tire pressure warning valve and transmitter (equipped with a tire pressure sensor and a transmitter) is installed in each tire and wheel assembly. 

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