Commercial Business

A Big Move for Firestone: VersaBuilt OTR Tires

Posted on March 10, 2017

Firestone VersaBuilt OTR tires are designed to offer a versatile option across the construction industry.
Firestone VersaBuilt OTR tires are designed to offer a versatile option across the construction industry.
The Firestone brand from Bridgestone Americas Inc. is entering a new market. The brand's VersaBuilt tires represent the first full line of off-the-road radial tires with the Firestone name.

The OTR tires are designed to perform across a wide variety of environments, applications and equipment.

“With more radial tires entering the off-the-road market, we saw a need to introduce a dependable product at an affordable price that is backed by a trusted brand,” says Taylor Cole, president of OTR for Bridgestone Americas Tire Operations LLC. “Our construction customers are looking for a versatile line of tires that they can rely on to get the job done, and that’s exactly what they get with Firestone VersaBuilt.”

The VersaBuilt All Traction tread is one of three tires in the new Firestone OTR line.
The VersaBuilt All Traction tread is one of three tires in the new Firestone OTR line.
Firestone VersaBuilt tires provide solid traction in various conditions for loaders, graders and earthmovers, ensuring these machines perform at their best in a variety of conditions. The company says VersaBuilt tires are engineered for wear life, durability and affordability.

Key features of Firestone VersaBuilt tires include:

  • The Firestone VersaBuilt Deep Tread helps equipment move through mud and rock.
    The Firestone VersaBuilt Deep Tread helps equipment move through mud and rock.
    a steel casing and SideArmor sidewalls to protect against cuts and punctures by deflecting stones and debris;
  • a non-directional, self-cleaning tread for added traction and a tough tread compound to promote wear life;
  • three different tread patterns optimized for general use across environments, the Firestone
    The Firestone VersaBuilt All Purpose is meant for general use across any environment.
    The Firestone VersaBuilt All Purpose is meant for general use across any environment.
    VersaBuilt All Traction (G2/L2), the Firestone VersaBuilt All Purpose (E3/L3) and the Firestone VersaBuilt Deep Tread (E4/L4); and
  • 11 different size offerings to meet the demands of different applications.

Firestone VersaBuilt tires are backed by a five-year limited warranty.

Bridgestone showcased the tires at its booth (No. N12503) at the 2017 ConExpo March 7-11, 2017.

To learn more about Firestone VersaBuilt tires, visit commercial.firestone.com/en-us/versabuiltotr.

Related Topics: ConExpo, Firestone, Firestone VersaBuilt, OTR tires, Taylor Cole

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