Advance Auto Parts Unveils a Business Management Tool: MyAdvance

Posted on October 31, 2018

Professional technicians across the country have a new tool to help them manage multiple facets of their business in a single spot, whether it’s ordering parts, offering promotions or accessing customer support. MyAdvance is available to aftermarket customers nationally.

Via the MyAdvance web portal, at, Advance Auto Parts Inc. has created a one-stop tool to help professionals manage their businesses.

Walter Scott says the new MyAdvance platforms helps the company better communicate with its professional technician customers.
Walter Scott says the new MyAdvance platforms helps the company better communicate with its professional technician customers.
Advance operates more than 5,000 stores in the U.S., Canada, Puerto Rico and the U.S. Virgin Islands. The company also serves 1,219 independently owned Carquest-branded stores.

MyAdvance was designed with feedback from customers, and provides access to more than 30 business programs and services.

“The MyAdvance website improves the way professional customers interact with our team members, and enables them to interact digitally with Advance and among themselves in new ways,” says Walter Scott, senior vice president of professional marketing and programs at Advance. “Through MyAdvance, our customers can access our robust, cross banner product assortment as well as the best-in-class shop services and solutions we offer all in one place, in a flexible and easy-to-use manner.”

Among the key benefits of MyAdvance:

  • mobile friendly capabilities for the shop owner or employee;
  • the ability for customization for each shop based on its programs;
  • an “expert corner” with training and business solution advice from leaders in the automotive aftermarket; and
  • a feature where users can submit support requests and troubleshoot directly with the Advance staff.

“Technology connects our customers, sales team and operations in meaningful ways that improve the customer experience,” says Bob Cushing, executive vice president of professional at Advance. “Centralizing activities related to a shop’s business with Advance is a great step forward in our never-ending drive to support and say yes to our customers.”

To visit the MyAdvance site, go to

Related Topics: 2018 AAPEX, Advance Auto Parts, Web portal

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