Commercial Tires

Titan Becomes a Ram AgPack Partner

Posted on December 10, 2018

Titan International Inc. is offering a $2,500 rebate on any Titan or Goodyear Farm Tire product when any new Ram truck is purchased by a farmer from a Ram-certified agriculture dealership.

Titan’s tires are part of the agricultural products available to growers who purchase the “Ram AgPack,” a benefit package offered by the Ram Truck division of FCA US LLC, the Fiat Chrysler Automobiles subsidiary.

Ram has created an industry exclusive network of elite agriculture dealerships, trained by farmers and ranchers, who also offer a benefits package to save Ram customers thousands of dollars in capital and operating expenses when they purchase a truck from one of the company’s certified agriculture dealers, according to Dave Sowers, head of Ram commercial truck marketing.

“We are the only truck company that created a product just for agriculture, based on input from farmers and ranchers themselves,” he says. “It is branded as Ram AgPack and can provide an immediate return on the farmers truck investment.”

Titan and NK Seed are the latest companies to join, bringing the number of companies participating in the RamAgPack program to nine.

Sowers says the Ram AgPack is a first ever collaboration of several agricultural corporations, who are working exclusively with Ram Trucks, that is dedicated to delivering maximum value at the farm gate. “By saving farmers and ranchers potentially thousands of dollars on items they intended to purchase anyway, this collaboration through Ram Trucks truly offers the American farm and ranch a return on their truck investment that no other truck company provides.”

Ram revealed its Light Duty and Heavy Duty Harvest Edition truck products at the 2017 Farm Progress show last year. The Harvest Edition Chassis Cab was unveiled at 2018 Husker Harvest Days.

Titan’s Marketing Vice President Kim Boccardi said: “The Titan and Goodyear Farm Tire commitment is not only about supporting hard working farm families with the right tire solutions to fit their needs, but also about providing quality service to keep them moving through both Titan’s in-field ag specialists and vast network of local dealers. Between these two experienced and knowledgeable teams at Titan and Ram this partnership is going to be very beneficial for farm and ranch customers.”

Titan is one of nine companies participating in the Ram AgPack program. For a directory of Ram-certified agriculture dealers nationwide, visit www.ramagdealer.com.

Related Topics: farm tires, light truck tires, promotions, Titan

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