Cooper Tire Europe Appoints Kramer and Sprott to Sales Positions

Posted on February 1, 2019
Michiel Kramer joined Cooper Tire Europe in 2017.
Michiel Kramer joined Cooper Tire Europe in 2017.

Two executives from Cooper Tire & Rubber Co. Europe Ltd. have received promotions.

Michiel Kramer has been appointed sales director for Europe. Kramer, who joined Cooper in 2017 as marketing director for Europe, the Middle East and Africa, maintains responsibilities for marketing, pricing, business intelligence and product management and is now also responsible for sales throughout Western and Eastern Europe.

A 14-year tire industry veteran, Kramer is based at Cooper Europe’s headquarters in Melksham, Wiltshire, England, and reports to Jaap van Wessum, general manager of Cooper Tire Europe.

Brian Sprott has been with Cooper Tire Europe for 26 years.
Brian Sprott has been with Cooper Tire Europe for 26 years.

In a related move, Brian Sprott has been named sales director for the United Kingdom (UK) and Western European sales region. Sprott has been with Cooper for 26 years, most recently as UK sales manager.

For more information on Cooper Tire Europe, visit or

Comments ( 0 )
More Stories
News Pirelli Will Host The Perfect Fit Award Contest on Aug. 17

This year’s Monterey Car Week in California brought vintage, new and concept cars together with, in many cases, Pirelli tires.

Gustavo (Gus) Lima, CEO; Linda Bassitt, president; and Marco Zigni, vice president of the Latin American & Caribbean Tyre Expo, had the honor of cutting the opening ribbon to start the show. 
Article Latin Tyre Expo Turns 10: New, Retreaded Tire Markets Were Examined

The Latin Tyre Expo celebrated its 10th anniversary in late June at the Atlapa Convention Center in Panama City, Panama. The Expo has become the leading event for suppliers and manufacturers to connect with leading tire distributors and dealers from Mexico, Central and South America, and the Caribbean regions (LATAM).

The new Toyo Extensa A/S II will be available in 55 sizes covering more than 80% of the vehicle market by the end of the first quarter of 2020.
News Toyo Releases the Extensa A/S II

Toyo Tire U.S.A. Corp. has released the next generation of its value-oriented all-season tire for passenger cars, minivans, SUVs, CUVs, and light trucks: the Extensa A/S II.

Be the First to Know

Get the latest news and most popular articles from MTD delivered straight to your inbox. Stay on top of the tire industry and don't miss a thing!