Consumer Tires

Nexen Sponsors Racing Team at King of the Hammers

Posted on February 4, 2019
Nexen is making its first appearance at the 2019 King of the Hammers sponsoring the True North Racing team.
Nexen is making its first appearance at the 2019 King of the Hammers sponsoring the True North Racing team.

True North Racing is competing on Nexen’s Roadian MTX Extreme Off-Road mud-terrain tires in the 2019 King of the Hammers event Feb. 1-9 in Johnson Valley, Calif.

This year marks the first time Nexen Tire America Inc. is sponsoring a team in the King of the Hammers, considered one of the world’s most grueling off-road racing events.

Nexen Tire is partnering with True North Racing to showcase how well its off-road tires perform under extreme load and demanding environments. King of the Hammers entails a grueling full-week event that combines rigorous desert racing with positional rock crawling, tackling some of the harshest desert terrain that Southern California is home to.

True North Racing of Western Canada competes in the 4600 Stock Class with two highly advanced off-road capable Jeep Grand Cherokee builds, as well as the 4800 Legends Class with a custom-fabricated ‘Brinkfab’ off-road vehicle.

Nexen has provided its Roadian MTX Extreme Off-Road tires for all three vehicles and will use the company’s 35x12.5x17-inch and 37x12.5x17-inch off-road tires.

Nexen says the Roadian MTX Extreme Off-Road Tire has quickly made a name for itself as a tier 1 tire choice among off-road enthusiasts since its initial release just over a year ago. That’s the reason established off-road racing teams like True North Racing have selected Nexen as its exclusive tire provider for competitive racing.

True Racing North has two highly custom Jeep Grand Cherokee builds and one custom-fabricated off-road vehicle on the scene at this year’s King of the Hammers event. The drivers and the vheicles are:

  • Joey Shilliday – driver of the 2014 King of the Hammers’ winning #4674 1998 Jeep Grand Cherokee, 4600 Stock Class;
  • Alex McNeil – driver of the #4675 1998 Jeep Grand Cherokee, 4600 Stock Class; and
  • Lyndon Sheppard – driver of the Brinkfab Chassis off-road vehicle, 4800 Legends Class.

“We’re excited to finally announce that we will be working with our newest sponsor, Nexen Tire! We have tremendous goals for this year, and Nexen Tire will help solidify those goals and position True Racing North as a top contender during the annual King of the Hammers event,” says Joey Shilliday, driver of the 2014 King of the Hammers’ winning #4674 1998 Jeep Grand Cherokee.

“More than 90% of competitors who enter this competition do not finish. Teaming up with Nexen Tire means we have a better chance at winning this year, and we plan to capitalize on that thanks to our new Roadian MTX Extreme Off-Road tires.”

For more information on True North Racing, visit

For more information on the Roadian MTX, visit Nexen’s website.

Related Topics: light truck tires, mud-terrain tires, Nexen Roadian MTX, off-road tires

Comments ( 1 )
  • Russell

     | about 5 months ago

    These tires flat out "rocked" it at the hammers. 4675 landed a 2nd place class finish and had no tire issues all day. The tires came out looking great and definitely good for future racing. Not many tires out there can pull that off. Joey only managed to wreck a couple of them, which is a drastic improvement from his typical smashing of all his tires haha! We were all impressed with the durability and traction they provided. I wish they made them in 40" and I would definitely toss a set on my trail rig.

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